STEPN and Argentina Football Association Announce Groundbreaking Partnership
STEPN and AFA Partnership Redefines Fandom and Fitness
In a historic move, STEPN, the pioneering Web3 lifestyle app, has joined forces with the Argentina Football Association (AFA), the legendary World Cup champions. This two-year partnership unites two global powerhouses, blending the worlds of football and fitness to create a unique experience for fans worldwide.
Merging Passion and Innovation
STEPN, known for rewarding physical activity with real-world value, boasts over 5.7 million users globally. The AFA, synonymous with football excellence, brings a legacy of passion and triumph. Together, they aim to inspire a new generation of fans through innovative initiatives.
Exclusive Rewards and NFTs
The collaboration kicks off with a series of raffles featuring limited-edition Genesis Sneakers, designed to honor Argentina’s football heritage. These NFTs, inspired by national colors and iconic moments, offer fans a chance to own a piece of history. Additionally, physical rewards such as signed jerseys and match tickets will be up for grabs, enhancing fan engagement.
Visionary Leadership
Leandro Petersen, AFA’s Commercial and Marketing Director, emphasized the partnership’s role in their global expansion and Web3 journey. “This collaboration will allow us to reach millions in the Web3 space, sharing our passion and excellence with the next generation of fans,” he stated.
Yawn Rong, FSL Co-Founder, highlighted the broader impact: “This partnership is a milestone for the entire Web3 movement, connecting people through movement, legacy, and shared ambition.”
A Future Where Sport and Tech Converge
This partnership envisions a future where sport, technology, and movement intersect. From in-app activations to real-world prizes, STEPN and AFA are set to redefine fandom, creating a community powered by motion and inspired by champions.
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