Bybit Appoints Israel Buzaym as Brazil Country Manager, Expanding Latin America Presence

Bybit Reinforces Latin America Expansion with Key Appointment

Bybit, the world’s second-largest cryptocurrency exchange by trading volume, has appointed Israel Buzaym as its new Country Manager for Brazil. This move underscores Bybit’s strategic focus on expanding its presence in Latin America, particularly in one of the region’s fastest-growing crypto markets.

Strategic Role and Initiatives

In his new position, Israel will oversee Bybit’s local operations, driving growth initiatives, brand development, and user acquisition. He will also focus on building ecosystem partnerships to strengthen Bybit’s foothold in Brazil. Israel emphasized the importance of Brazil in the global crypto adoption landscape, aligning his mission with Bybit’s goal of bridging technology and people to advance the country’s digital transformation.

##Localized Offerings and Partnerships
Bybit is accelerating its efforts in Brazil with localized solutions such as Bybit Pay, a seamless crypto payment platform, and strategic collaborations like its partnership with Tomorrowland Brasil. As the exclusive payment provider for the 2025 and 2026 editions of the festival, Bybit is showcasing its commitment to delivering tailored experiences for the Brazilian market.

Leadership and Market Commitment

Helen Liu, Bybit’s Chief Operating Officer, highlighted Brazil’s significance as a vibrant and rapidly growing crypto hub. She emphasized Bybit’s dedication to meeting the surging demand with localized products and services, positioning Israel’s leadership as pivotal in driving Web3 adoption and investment in the region.

Representation and Industry Engagement

Israel will represent Bybit at key industry events, including the Web Summit Rio 2025, further solidifying the exchange’s presence in Brazil’s thriving crypto ecosystem.

About Bybit

Bybit is a global cryptocurrency exchange serving over 60 million users worldwide. Founded in 2018, it is dedicated to creating an open and equal ecosystem, focusing on Web3 innovation and partnerships with leading blockchain protocols. Bybit is known for its secure infrastructure, diverse marketplaces, and user-friendly tools, bridging the gap between traditional and decentralized finance.

Bybit’s appointment of Israel Buzaym and its localized initiatives in Brazil reflect its commitment to driving crypto adoption and empowering the next generation of Web3 users in Latin America.